track.com

track.com changed hands for $92,500 on Moniker/T.R.A.F.F.I.C. East in July 2008. The label is a single English word — 5 characters, no hyphen, no numerals. That is 20.6× the median .com sale in our records ($4,500), putting it in the top 3% of .com transactions since 2023. The .com cohort we track since 2023 now holds 6,735 sales, a median of $4,500 and a top decile above $22,473. This is the 3rd recorded sale of the name: it previously traded for $120,000 in January 2008. Closest .com comparables in the same price band include tesoro.com ($91,000) and mcc.com ($90,999).