o.co

o.co changed hands for $350,000 on Pvt Sale in July 2010. It reads as a coined brandable — 1 characters, 1 vowel, closing on “o”. That is 43.8× the median .co sale in our records ($8,000), putting it in the top 1% of .co transactions since 2023. The .co cohort we track since 2023 now holds 152 sales, a median of $8,000 and a top decile above $50,000. No earlier sale of this exact name appears in our records, so this is its first tracked transaction.