itao.com

itao.com changed hands for $25,000 on ProForma Inc. in March 2010. It reads as a coined brandable — 4 characters, 3 vowels, closing on “ao”. That is 5.6× the median .com sale in our records ($4,500), putting it in the top 9% of .com transactions since 2023. The .com cohort we track since 2023 now holds 6,735 sales, a median of $4,500 and a top decile above $22,473. No earlier sale of this exact name appears in our records, so this is its first tracked transaction. Closest .com comparables in the same price band include workwellbeing.com ($25,000) and brainwatch.com ($25,000).