doo.it fetched $4,550 on Sedo in December 2011. It reads as a coined brandable — 3 characters, 2 vowels, closing on “oo”. The price is close to the median .it sale in our records ($5,650), across 63 tracked .it transactions since 2023. The .it cohort we track since 2023 now holds 63 sales, a median of $5,650 and a top decile above $17,555. This is the 2nd recorded sale of the name: it previously traded for $3,878 in March 2011. Sedo accounts for 8,968 sales in the database, 63 of them in .it. Closest .it comparables in the same price band include libretti.it ($4,600) and uptodate.it ($4,407).
| Domain | doo.it |
|---|---|
| Price | $4,550 |
| Date | 2011-12-21 |
| Marketplace | Sedo |
| Source | dnjournal |
| Label length | 3 characters |
| Structure | Coined brandable |
| Date | Price | Platform |
|---|---|---|
| 2011-12-21 | $4,550 | Sedo |
| 2011-03-30 | $3,878 | Sedo |
Data is for research purposes only. Verify sale details with the original marketplace record.