dirt.com

dirt.com fetched $100,000 on GoDaddy Auctions in September 2010. The label is a single English word — 4 characters, no hyphen, no numerals. That is 22.2× the median .com sale in our records ($4,500), putting it in the top 2% of .com transactions since 2023. The .com cohort we track since 2023 now holds 6,735 sales, a median of $4,500 and a top decile above $22,473. No earlier sale of this exact name appears in our records, so this is its first tracked transaction. Closest .com comparables in the same price band include clipster.com ($100,000) and decided.com ($100,000).