def.org

Records show def.org selling for $350 on NameJet/SnapNames in January 2010. The label is a single English word — 3 characters, no hyphen, no numerals. At 0.08× the median .org sale in our records ($4,500), it landed in the lower third of the .org transactions we have logged since 2023. The .org cohort we track since 2023 now holds 673 sales, a median of $4,500 and a top decile above $16,588. No earlier sale of this exact name appears in our records, so this is its first tracked transaction. The venue is an established one: 969 sales of ours come from NameJet/SnapNames.