aura.com

aura.com fetched $175,000 on DomainNameSales in September 2014. It reads as a coined brandable — 4 characters, 3 vowels, closing on “ra”. That is 38.9× the median .com sale in our records ($4,500), putting it in the top 1% of .com transactions since 2023. The .com cohort we track since 2023 now holds 6,735 sales, a median of $4,500 and a top decile above $22,473. No earlier sale of this exact name appears in our records, so this is its first tracked transaction. Closest .com comparables in the same price band include spacexsi.com ($174,000) and candidly.com ($176,943).